Valvona & Crolla


Italian Deli is facing increasing competition from other specialist food retailers. The main aim is to entice potential customers to make the journey to Deli and to let them experience the authenticity of Italy in Edinburgh.


The wicker basket that is used in the Deli illustrates the unique shopping experience, therefore we brought the wicker basket outside of the Deli to attract new customers.

Creative team

  • Jonathan Strandberg
  • Martynas Jurkšaitis